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Anna Pizzo
Retail Marketing Plan:
Outline retail plan for Nordstrom stores
This was is a final project that took place at the end of the semester in the course, Retail Management. Each student got to pick a large department store and dissect the entire franchise.
I choose Nordstrom and researched the company's ins and outs. I put together a SWOT analysis for the stores and suggested ways that could improve their customer base, sales, and store layouts.
Game Day Promotion:
Promotion plan for a baseball game on UCM's campus
One large project in my Sports Marketing Course was to put together a promotion plan for a game of my group and I's choice.
We decided to choose a UCM baseball game for a weekend in the Spring of 2020. We had $1000 budget and we picked to have a family day. We planned out how to use this money so that UCM families and the Warrensburg Community would want to attend.
Professional Sales Pitch:
Sales plan for selling ADT to Amazon
One of the largest projects in my marketing education. I dissected the American District Telegraph Security and Amazon's headquarters and the in's and out's of the companies.
I acted as if I worked for ADT and I was selling our systems to the company of Amazon. I estimated average prices, objectives, approaches, etc.
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